Manage real-time interactions with Salesforce Interaction Studio
The challenge is clear. Consumers are loyal to experiences, not companies. In fact, 52% of B2C...
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Category: Salesforce
Impact of changing SFMC Business Unit name on Salesforce org
What impact on your Salesforce org would you have if you decided to rename your Business Unit in...
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How might Salesforce DMP help a Marketer with their advertising?
The Salesforce DMP helps Marketers’ Activate’ an audience segment across multiple...
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What does a DMP do?
Most Consumer Data Lives in Silos at various touchpoints like Social, Search, Mobile, CRM, POS,...
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Team Structure for a Salesforce Marketing Cloud Implementation Project
Are you into Project Management and looking to implement a Salesforce Marketing Cloud project...
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Account Based Marketing – BCG Report June 2020
Let’s talk about B2B Sales, focusing on ABM – Account Based Marketing- and a report...
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Salesforce and Digital Transformation in Healthcare
Today the focus is shifting from operational efficiency and affordability of care to promoting...
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WhatsApp Salesforce Integration
WhatsApp is the world’s most popular messaging app, with over 2 billion monthly users and 65...
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